Design: Emerybloom Christmas Shop

I’ve featured Emerybloom before in a previous post, but, in case you’re reading for the first time here’s a run down:

Emerybloom of Sweden are a small, online design company based in Malmö, Sweden comprising of Gareth Emery and Mysan Hedblom (hence the name). Established in 2014 they’ve gone from strength to strength over the past few years building on their original range of high quality geometric prints to include teas, totes, cards for different occasions and even beach towels! There are even a few Welsh inspired prints, a stylish nod to Gareth’s Swansea roots. Both Gareth and Mysan are Falmouth graduates who are artists in their own right but collaborate for Emerybloom.

The look of the work is stunning, that’s worth getting out there before saying anything else. On trend, crisp and sophisticated, the prints make a bold and elegant statement with their sharp lines and distinct use of colour and geometric patterns.

Their Christmas shop this year is full of new additions such as a new range of teas from Swedish brand Teministeriet in addition to new totes and a range of  Christmas cards.

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Their new collection of cards features their signature geometric style, whilst taking inspiration from typical seasonal Scandi symbols, whether from a simple handwritten ‘God Jul’ (Merry Christmas) or the Finnish (and pan-Scandinavian) himmeli Christmas ornament design.

Every year Emerybloom produce a limited run of a piece, the profits of which are donated to charity. This year their grey, fractal patterned Rudolph print sports the “God Jul” message at the bottom.

One of many things I love about the company is their attention to detail and the quality of the individual elements. To be fair, we are talking high-end execution here, but it’s nice to know that everything from the quality of the paper to the choice of environmentally friendly envelopes has been thought of.

Last year I styled their Rudolph print into the decor, which gives a sprinkle of traditional seasonal red whilst remaining stylish and paired-back.

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Seeing the himmeli cards and seeing as our Christmas décor is full of geometric, monochrome imagery (which definitely included himmeli) I had to get some. They came last week, I loved them so much I needed to have one framed – I’ve been waiting to show you guys how it looks, as I only picked it up on Saturday! It’s small, but bloody lush!

I’d recommend a nice long peruse their prints, bespoke prints and Christmas shop. If you want some in time for christmas then order by December 10th! If you’re looking for something new to base a look around, or perhaps looking for a smart focal point for a room then perhaps Emerybloom has something for you.

https://www.emerybloom.com

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